When The Philadelphia Orchestra emerged from Chapter 11 bankruptcy in July 2012, the ensemble became a canary fluttering back out of a deep dark mine. Philadelphia’s path forward will be closely watched, and not only because music lovers at home and around the world have such a stake in this beloved institution. In both its difficulties and its stategies for confronting and transcending them, The Philadelphia Orchestra strikes a resonant chord with other American orchestras, large and small.
This podcast was developed from our June 2012 behind-the-scenes discussion.
Chapter Ten – Looking Ahead, in Philadelphia and Beyond
Play | Download | Transcript
Topic: Audience, Community, Creativity | Tags: Afa Sadykhly Dworkin, alan gilbert, allison vulgamore, cleveland orchestra, deborah rutter, gary hanson, gustavo dudamel, jeremy rothman, joseph conyers, mtt, philadelphia orchestra, podcast, san francisco symphony, stanford thompson, steven winn, Yannick Nézet-Séguin
September 18, 2012 by Beth Hondl | Comments (0)
What follows is a live blog of our behind-the-scenes conversation with leaders from The Philadelphia Orchestra on Saturday, June 9 at 3:00pm Pacific.
- Allison Vulgamore, President and CEO, Philadelphia Orchestra Association
- Jeremy Rothman, Vice President, Artistic Planning
- Joseph Conyers, Assistant Principal Bass
- Stanford Thompson, CEO, Play on Philly
The conversation was moderated by Steven Winn.
4:32pm Vulgamore: It’s about offering a palette of experiences to give people access to these great musicians.
4:28pm Thompson: I like to think of giving the audience something to hope for season after season – what will this look like, where are we headed. You have to get excited about the musicians and how they knock it out of the park every night.
4:24pm Vulgamore: When you’ve lost 40% of your audience – it’s critical that you focus on audience first. Philadelphia Orchestra is going to show the way through generational change and what new financial models for American orchestras will be.
4:21pm Question: Is cutting musicians’ salaries one way to put more towards education and marketing – if that’s what is needed to be successful? (more…)
Topic: Audience, Community, Creativity | Tags: allison vulgamore, jeremy rothman, joseph conyers, live blog, philadelphia orchestra, stanford thompson, steven winn
June 9, 2012 by Beth Hondl | Comments (3)