Archive for the 'elizabeth scott' tag

How can orchestras use technology to engage with audiences? Read more

Confronted with fundamental and ongoing changes in their audiences, orchestras are thinking about what they do and how they do it as never before. In this chapter we explore some of the ideas, innovations, optimism and uneasiness of the American orchestra, as it finds it way toward the audiences of...
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For decades nobody thought very much about them. The audience was who showed up to fill the concert hall, in a largely predictable and reliable way. An orchestra scheduled and performed its subscription concerts, and the patrons came to hear them–a straightforward cause-and-effect relationship....
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One last video from our Talking About Audiences event in San Francisco is now available for viewing — the roundtable discussion and audience Q&A. Recorded May 13, 2012. Participants include: Mark Clague, associate professor of music, University of Michigan; Matthew VanBesien, Executive...
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What can the American orchestral world learn from major league baseball? The two industries have more in common than you might think–as Elizabeth Scott explained at our “Talking About Audiences” event last weekend. After years as a media executive for MLB, Elizabeth Scott joined...
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